While many SEO professionals focus exclusively on Google, this article explains why ignoring Bing is a significant mistake. Bing holds a considerable market share and attracts a valuable, high-converting audience, especially in the B2B, finance, and tech industries. Because its search algorithm is different from Google’s, you need specific tools to monitor and improve your rankings. This guide covers why Bing SEO still matters and walks you through the best tools to track your performance and gain a competitive advantage.
Rank Tracker
In my early days of SEO, I focused solely on Google, thinking it was the only search engine that mattered. But I soon realized I was wrong, that I was missing a significant user base. Bing, the second most used search engine. It holds 8.88% of the global search engine market share and 13% of the desktop market share in the US. For many industries and audiences, that’s not a small number.
Today, I use Bing rank tracker tools like Elite Rank Checker to monitor my performance across all search platforms. These tracking tools are incredibly accurate and help ensure my rankings don’t drop on Bing. Some Bing rank trackers even come with Bing ranker tools that give better visibility and insight.
Because traffic from Bing often converts better, especially from voice search platforms and desktop users. As SEO professionals, we have to accept Bing’s worth. This article covers the best ways to track your Bing rankings using the right tools, which I’ve personally used and trust.
The benefits are complete control over how your content performs in the market and a better reach to your customers.
Why Bing SEO Still Matters
1. Millions of Users Still Search with Bing
● Bing is still widely used and powered by popular platforms.
● It’s integrated into Xbox, Office, and the Microsoft Edge browser.
● Desktop search runs on Windows 10 and Windows 11.
● Voice assistants like Amazon Alexa and Cortana use Bing for searches.
● Bing holds 6–9% of the global desktop search share.
● In the U.S., with help from Yahoo and AOL, it has over 30% share.
● These deep integrations make Bing important for search visibility.
2. Bing’s Algorithm Is Different from Google’s
Bing gives more insight into exact match keywords, domain authority, and metadata, so you might rank better than on Google for certain queries, but only if you track both, or you won’t know.
3. Bing’s Audience Has Higher Purchasing Power
Bing users are often older, richer, and likely to convert in B2B, finance, and tech industries, making it smart to target them with a Bing rank checker.
What Is a Bing Rank Tracker?
A Bing rank tracker is a tool that monitors how your keywords perform in Bing search results. It shows your ranking position and tracks changes over time based on Bing’s algorithm, which is separate from Google’s.
● Helps identify keywords that rank better or worse
● Allows you to optimize for Bing-specific search intent and SERP features
● Measures traffic potential from an often overlooked search channel
● Lets you benchmark performance against competitors in Bing results
What to Look for in a Bing Rank Tracker
If you want to get the accurate insight from bing checker, you should consider this things:
Feature | Why its matter |
Daily or real-time Bing tracking | Stay on top of fluctuations across search engines |
Mobile & desktop ranking separation | Bing rankings differ by device |
Location targeting | Track rankings by country, state, or city |
Competitor tracking | See how you rank vs your rivals in Bing |
Historical rank data | Analyze long-term trends and performance shifts |
Reporting tools | Share Bing-specific data with clients or teams |
Top 3X Best bing rank checker Tools
When choosing a Bing rank tracker, look for good rank tracker tools that do these 4x things well:
● Track rankings accurately to see your true position
● Update SERP data regularly, ideally on demand
● Easily manage keywords for better control
● Provide quality data to improve search visibility
Here are the 3x best Bing ranker tracker tools you can buy right now for reliable results.
1. Bing Rank Tracker By Ranker
Ranker is my favorite rank tracker for websites and SEO clients. It has an excellent user interface to analyze and monitor keyword positions on Bing.
● Rankings are automatically updated every 24 hours, with the option to refresh keyword tracking manually
● Includes built-in geo-targeting features to track Bing rankings by Country, State, City, Postcode, or Specific Address
● Recognized as the most accurate rank tracker with powerful features and flexibility
● Helps measure site performance against top competitors on a global scale
● Supports making intelligent decisions in SEO
2. Rank Tracker By SEO Power Suite
The desktop-based software Rank Tracker is reliable and accurate for Bing rank tracking. You download it on your computer to use. It has a strong keyword checker for Bing search results on mobile and desktop. The easy-to-read dashboard shows data like keyword positions, search volumes, SERP analysis, competition, and GEO tracking. It has no keyword limits and helps with smart SEO decisions without extra cost.
3. Bing Rank Checker By Elite
● Completely Free to Use: It allows you to monitor your Bing rankings without any subscription fees or hidden costs.
● Free Download of Search Results: Its standout feature is the ability to download and export your ranking data (as a CSV file) for offline analysis and reporting.
● On-Demand Rank Checking: You can instantly check your website’s real-time ranking for specific keywords on Bing.
● Competitor Monitoring: The tool enables you to track your competitors’ rankings to identify strategic opportunities.
● Simple and User-Friendly: It is designed with a straightforward interface that is easy for both beginners and SEO professionals to use.
● Informed SEO Strategy: Provides the essential data needed to make intelligent decisions to improve your website’s visibility on Bing.
Why Rank tracker Is the Best Bing Rank Tracker
I’ve used Rank Tracker for months, and its platform-specific tools give me total control over Bing SEO. The precise tracking and keyword support boosted my efforts fast.
1. Accurate Bing Rank Tracking (Daily)
I check keyword positions daily on Bing desktop and mobile search across geo-targeted locations, specific languages, and countries to get clear, up-to-date rankings that reflect actual SERPs, not estimates.
2. Localized Bing Search Insights
Elite tracker allows you to monitor Bing rankings by country, which is very well for international targeting non-Google users
3. Downloadable , Custom Reports
It creates the branded reports specifically focused on bing performance. You can download in csv format us in the future
Who Should Use a Bing Elite Rank checker?
From my experience in SEO, using a Bing Elite rank checker helps agencies deliver better reporting for their clients. It’s great for local businesses targeting desktop or voice search where Bing performs well. Ecommerce brands can track performance and connect with older, affluent buyers.
● SEO agencies can provide full-spectrum reporting to clients.
● Local businesses benefit from desktop and voice search visibility.
● Ecommerce brands reach older, affluent buyers using Bing.
● B2B marketers target corporate professionals on Microsoft platforms.
● Affiliate sites and bloggers improve organic reach across channels.
How to Start Tracking Bing Rankings with Elite Tracker
It’s fast and easy:
● No need sign up
● Add your keywords
● Select your country
● Start tracking and optimizing daily
Final Thoughts
Many focus on Google, but Bing brings valuable, high-converting traffic. With a dedicated Bing rank tracker like Rank Tracker, gain visibility that your competitors are ignoring, a smart SEO opportunity to win.
FAQ’s
1. Why should I pay attention to Bing when Google is so much bigger?
Even though Google is the biggest, millions of people still use Bing every day, especially on devices like Xbox, Amazon Alexa, and Microsoft computers. This audience often has more money to spend and is more likely to buy things, which means the traffic you get from Bing can be very valuable for your business.
2. What does a Bing rank tracker do?
A Bing rank tracker is a tool that shows you where your website appears in Bing’s search results for specific keywords. Since Bing uses a different system than Google, this tool helps you see how well you are doing on Bing, find opportunities to improve, and check how you stack up against your competitors on that specific search engine.
3. I want to start tracking my Bing rankings. What features are most important in a tool?
When choosing a tool, make sure it can check your rankings every day, show you results for both mobile and desktop users, and let you see how you rank in specific locations like a city or country. It’s also very helpful if the tool lets you track your competitors and provides reports that are easy to share.
4. Who really needs to use a Bing rank checker?
Any business or individual who wants to reach more customers can benefit. It is especially useful for marketing agencies managing client SEO, local businesses trying to attract nearby customers, online stores, and marketers in the B2B or tech industries who want to connect with a professional audience.
